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2012 Programme

Dan Jellinek, Editor, E-Government Bulletin
Martin Greenwood, Director, Socitm Insight Programme

08.30 - 09.45

Registration and Coffee

09.45 - 10.30

Keynote: How to become an internet-native council
Tom Steinberg, Founder and Director, mySociety

Twenty years after the invention of the web, many councils and other public bodies are still only just starting to become ‘internet native’. In his talk Tom will talk about the management, attitude and structural changes that this transition entails, and will offer tips for overcoming the barriers.

10.30 - 11.15

Plenary Panel: Making your money go further
Steve Brailey, Business Development Manager, ICT Connect – shared ICT service between Allerdale Borough Council and Carlisle City Council
William Perrin, Founder, Talk About Local
Guy Giles, Operations Manager, Looking Local

All public sector budgets are under immense pressure. How can you use websites to make your money go further? Our panel will look at the options, including sharing services; wider and more radical use of free and open source solutions; and digital TV services.

11.15 - 11.45


11.45 - 12.45

Parallel discussion groups and workshops:

Workshop A: Improving customer journeys from GOVUK to local authority websites
Chair: Louise Russell, Local Directgov Programme Manager, Department for Communities and Local Government

Workshop B: How Cheshire East developed a four star site as a brand new unitary
Nickki Hughes, Online Services Manager, Cheshire East Council Steve Bennett, Webmaster, Cheshire East Council

Workshop C: Channel Shift return on investment - live case studies, practical tools and proven methodology
Dave Witts, Transformation Practitioner, GOSS Interactive

Discussion Group: Top task: usability issues with online planning applications
Chair: Helen Williams, Better connected reviewer

Discussion Group: How to design accessible mobile apps
Chair: Peter Abrahams, One Voice for Accessible ICT Coalition

Discussion Group: Online interfaces between health and social care
Chair: Vicky Sargent, Socitm Insight

Discussion Group: We know how to put council services online - is civic engagement next?

Chair: Steve Needham, Business Development Manager, Firmstep

Discussion Group: Web Content Strategy
Chair: Christina Fowler, Senior UX Designer, Jadu

Discussion Group: eForms - cutting costs and delivering more online
Chair: David Miller, TERMINALFOUR

Discussion Group: new.shropshire.gov.uk: working in the open
Chairs: Lorna Hullah, Web Manager, Shropshire Council Louise Tierney, IT Web Officer, Shropshire Council

Discussion Group: Channel shift and the critical role of email
Dave Worsell, Director, Government Solutions, GovDelivery

Discussion Group: Smart Phone Access, HTML5 vs. App Development

Chair: Andrew Nicholson, Marketing Manager, Asidua (GB) Ltd

Discussion Group: Mobile Technology / Testing with Assistive Technologies
Chair: Graham Rees-Evans & Michael Taylor, Shaw Trust

Discussion Group: Connected Public Services: now and what's next
Chair: Rob Verity, Business Productivity Specialist,Microsoft

12.45 - 14.15


14.15 - 15.15

Parallel discussion groups and workshops:

Workshop D: How to put Mobile in the Middle of your Web Strategy
Chair: Suraj Kika, CEO, Jadu

Workshop E: Building a low cost mobile web presence
Chairs: David Miller, TERMINALFOUR and James Hall, Gedling Borough Council.

Workshop F: C
hannel Shift - Why CRM plus some portals and apps are not enough
Andrew Nicholson, Marketing Manager, Asidua (GB) Ltd & Rob Verity, Business Productivity Specialist, Microsoft Ltd

Discussion Group: Managing your cookies: what approach to take?
Chair: Vicky Sargent, Socitm Insight with Lawrence Shaw, Cookie Reports Ltd

Discussion Group: NHS hospital websites: need for customer focus
Chair: Martin Greenwood, Socitm Insight

Discussion Group: PDF accessibility is easy - no more excuses!
Chair: Ted Page, PWS Ltd

Discussion group: Web Essentials: The quick online accessibility course for digital content creators
Chair: Robin Christopherson, Head of Digital Inclusion, AbilityNet

Discussion Group: Better Connected 2013 - should top tasks go mobile?
Andy Orchard, Business Development Manager, GOSS Interactive, with live case studies from South Tyneside Council and Met Office

Discussion Group: Can we get more value from our customer data?
Chair: Rob Negus, Business Development Manager, Firmstep

Discussion Group: Responsive Design

Chair: Christina Fowler, Senior UX Designer, Jadu

Discussion Group: Social Media - The Final Frontier?
Chair: Brian Colhoun, Pre-Sales, TERMINALFOUR

Discussion Group: Are information silos preventing effective channel shift?

Chair: Mark Nicholson, Account Director GovDelivery

Discussion Group: Accessible Procurement

Chair: Andrea Kennedy, Shaw Trust

Discussion Group: Mobile Technologies versus Accessibility

Chairs: Gavin Evans & Cam Nicholls, Digital Accessibility Centre

15.15 - 15.45


15.45 - 16.30

CLOSING PLENARY: The future of council web services
Pete Carr, Network Manager - Employability, UK online centres
Louise Kidney, Digital Engagement Lead, Government Digital Service
Jamie Kirk, Online Knowledge Officer, Local Government Association

Despite a tough economic background, web innovation is continuing, and services must be made ever more usable, engaging and accessible to maximise their power and potential. So what does the future hold? Our panellists will offer their visions, and take your questions.